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Couche-Tard by Mathieu Lévesque for Havas


Campaign shot by Mathieu Lévesque demonstrating the variety and quality of Couche-Tard's coffees.

In collaboration with
Coffee ad photographed by Mathieu Lévesque

"The greatest challenge in this kind of project is to create a splash that doesn't look like a mess. We're taking many shots that we assemble into one image in post-production. At that stage, the creative collaboration between the artistic director, the editor and I is of paramount importance."

Mathieu Lévesque, Director & Photographer


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