W-Hoop by Simon Duhamel

black man posing as basketball player jumping from the ground with debris around basket ball in hand trying to shoot low lighting black and white by Simon Duhamel for W-Hoop

About

Personal project by Simon Duhamel and Geoffrey Skrajewski developed to mix the passion of sports and digital art together.
The goal was to express the themes of strength and effort with an athlete who's trying to escape an hostile environnement.

The choice of a black & white palette represents a will to focus on the dynamic of the different visual compositions.

In Portraiture, Photography

hand of black man posing as basketball player emerging from the ground holding basket ball black and white low lighting by Simon Duhamel for W-Hoop

foot of black man posing as basketball player on the ground in running position low lighting black and white by Simon Duhamel for W-Hoop

black man posing as basketball player looking at camera playing with basket ball low lighting black and white by Simon Duhamel for W-Hoop

Credits

Photographer Simon Duhamel

Production Eliane Sauvé

Makeup Brigitte Lacoste

Styling Geoffrey Skrajewski / Amanda Van der Siebes

Model Fabrice Otou

Design / Direction / CGI Geoffrey Skrajewski

More from Simon

Bienvenue ailleurs for Ogilvy

Simon Duhamel's campaign for Takis Blue Flame with Cossette

Don't eat Takis Blue Flame for Cossette

Loto Quebec

Oppo for Hungry & Foolish

Can Simon help you create a world of your own?

black man posing as basketball player looking at camera holding basket ball low lighting black and white by Simon Duhamel for W-Hoop

W-Hoop by Simon Duhamel

Need help choosing one of our artists?